Associated Press - March 3, 2010 7:34 AM ET

NEW ORLEANS (AP) - The New Orleans Saints' Super Bowl-winning season has led to a trademark dispute involving the team's unofficial 2009 motto and two manufacturers of athletic wear.

In a lawsuit filed in Chicago federal court, Naperville, Ill.-based Finish Strong claims trademark infringement by Reebok International. Reebok manufactured a T-shirt using the "Finish Strong" mantra that Saints quarterback Drew Brees adopted during the 2009 NFL season.

Finish Strong claims it has had a registered trademark on the phrase since 1998 and uses it in a branded line of apparel.

The Reebok T-shirt carries the slogan: "We Finish Strong! We Are Saints."

The lawsuit asks for Reebok to turn over all profits from the shirt to Finish Strong, plus unspecified damages.

Reebok, however, says it doesn't believe it infringed on Finish Strong's rights.

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