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SOURCE Altera Corporation
Altera Will Present a Paper on Creating Scalable Beyond-4K Video Processing Systems on FPGAs to the Society of Motion Picture and Television Engineers
SAN JOSE, Calif., Oct. 18, 2013 /PRNewswire/ -- Altera Corporation (NASDAQ: ALTR) today announced it is showcasing its 4K upscaling and high-efficient video coding (HEVC) broadcast solutions at the Society of Motion Picture and Television Engineers (SMPTE) 2013 Annual Technical Conference and Exhibition at the Loews Hotel, Hollywood, from October 21 to 24. Additionally, Altera will be presenting a paper on, "A Design Approach to Creating Scalable Beyond 4K Video Processing Systems on FPGAs," which will compare implementation techniques and methodologies used to overcome challenges in computational complexity and scalability when designing those systems.
The H.265/HEVC encoding capability will be demonstrated on 4K ultra HD (UHD) streams, highlighting impressive video quality and 2x the bitrate reduction over the previous H.264 standard. Altera's edge-adaptive scaling engine, which runs on a Stratix V FPGA development kit, will demonstrate an efficient single-chip solution that up-converts high-definition (HD) video to UHD quality.
According to Chris Chinnock, president of Insight Media and program chair for the 2013 SMPTE Business Symposium conference, the UHD demonstration area where Altera is located, is likely to be the industry's largest assembly of 4K displays and equipment in one room. "Through a series of side-by-side comparisons that experts and non-experts will appreciate, attendees will see firsthand how 4K technologies, such as Altera's, have advanced," Chinnock said.
Altera's video engineering manager, Dr. Benjamin Cope, will present his paper, "A Design Approach to Creating Scalable Beyond-4K Video Processing System on FPGAs," October 24, during the "More, Better, Faster Pixels" session at 3 pm in the Salon 1 room.
Altera's FPGA technology enables manufacturers to adopt the emerging 4K UHD standard, which delivers 4x the image resolution compared to current 1080p HD video equipment. By enabling a screen display resolution of 3840x 2160 pixels, 4K UHD presents video in much greater detail, offering a more immersive TV viewing experience.
Altera's portfolio of broadcast solutions includes:
"This is an exciting time for Altera as our technology can enable the broadcast industry to cost-effectively deliver better video quality for emerging video standards in processing, compression, and connectivity," said Umar Mughal, senior manager, Altera broadcast business unit.
Altera® programmable solutions enable designers of electronic systems to rapidly and cost effectively innovate, differentiate and win in their markets. Altera offers FPGAs, SoCs, CPLDs, ASICs and complementary technologies, such as power management, to provide high-value solutions to customers worldwide. Follow Altera via Facebook, Twitter, LinkedIn, Google+ and RSS, and subscribe to product update emails and newsletters. Visit http://www.altera.com.
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